Singapore Food Festival Might be the Virtual Food Tours you are Looking for!

TraveloGuide Insight
3 min readJul 30, 2020

Travel restrictions due to coronavirus pandemic have affected the lives of food travellers all over the world. Following the trend of making everything digital, various companies have started offering virtual food tours. Although online tours can’t replace the actual experience of travelling, they can at least offer some relief. This year, Singapore Food Festival has decided to go online to cheer up all the food travellers who are missing their outdoor visits.

Famous as an event dedicated to local cuisines and local F&B talent in the country, this year’s Singapore Food Festival will be welcoming festival lovers to go on virtual food tours with more than 25 F&B partners. Themed as “Rediscover the Foodie in You”, the festival will be organised for two weekends next month (i.e. 21 to 23 August and 28 to 30 August).

By participating in these virtual food tours, you can enjoy live masterclasses and chef collaborations. The event is a part of ‘SingapoREdiscovers campaign’, that is aimed at showing locals a different side of Singapore and encourage people to visit the country to explore its hidden gems.

Aimed at luring tourists to the country, the virtual food tours will help people to get an in-depth knowledge of foodie traditions. Watching the virtual food tour from the comfort of your home, you can gain knowledge about how the different cuisines in Singapore have emerged and evolved over the years.

In these virtual food tours, you will get an opportunity to see talented chefs and local F&B businesses collaborating to showcase their culinary talent. Besides having live masterclasses and virtual food tours, the festival will include special food merchandise and food bundles.

A famous Singaporean e-commerce platform — Shopee will be hosting ‘food bundles’ that will allow home delivery. These food bundles will include luring dishes that the chefs will be presenting in their culinary tutorial sessions. Chef Ming Tan from Singapore will be cooking live with Chef Margarita Fores from Philippines.

Physical guided tours are also available for limited slots. Specially designed for the foodies out there, the Singapore Food Festival food merchandise, including Uniqlo’s UTme T-shirts, will also be on sale. Eight limited edition designs featuring popular hawker dishes will be on display as a tribute to Singapore’s hawker culture.

Apart from companies based in Singapore, many companies in Japan (like Arigato Japan Food Tours and Ninja Food Tours) have also started offering virtual food tours. As per the ongoing situation, online food tours are a great way to help the restaurants and cafes struggling to survive. From a food travellers’ perspective, knowing what a place has to offer before an actually visit helps in planning future trips.

Since an increasing number of people are relying on organic cooking amid the pandemic, most tourists would want to eat local dishes cooked by traditional methods. Naturally, Singapore Food Festival is worth looking out too!